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User Experience is Product Management

Sarah Doody, user experience designer and product strategist, speaks about the role of storytelling in product management and how data informs UX decisions.


Highlights

  • Where does Sarah think user experience and product management intersect? (6:06)
  • How does data inform UX decisions? (8:10)
  • Some of the most common mistakes teams make in regards to UX. (10:50)
  • What is “micro-feedback” and how does it fit into UX? (14:46)
  • Storytelling as an important function for product managers. (19:00)
  • What are the best practices Sarah recommends for PM’s to collaborate with UI/UX designers? (23:53)

Sarah Doody

User experience designer and product strategist

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