Stacey Weber, an Instructor at Pragmatic Marketing, shares how product management fits into an organization's structure, the role innovation teams play in entering new markets, and how product and innovation teams can collaborate.
Melissa Perri, Product Consultant, Speaker and Author of the upcoming book The Build Trap, discusses how to balance getting to market quickly with validating that there’s demand for what you’re building, the importance of focusing on outcomes rather than outputs, and how to squash a poor performing feature.
Steven Haines, CEO of Sequent Learning Networks and the author of The Product Manager’s Survival Guide, shares how to set and execute a strategy and how to bake customer insights into a product roadmap.
Dan Ward, author of The Simplicity Cycle and former Military Officer, shares what it takes to simplify mission-critical projects, how to balance speed and quality, and when adding complexity can be just the ingredient you need.
Rebecca Hamilton, Georgetown Professor and Harvard Business Review Contributor, shares the ramifications of psychological distance in the user research process and how product managers can leverage it to get more accurate feedback.
Brant Cooper, New York Times Bestselling Author of The Lean Entrepreneur and Founder of Moves The Needle, shares how large companies adapt Lean to spark innovation and how product managers can shift from executing to learning.
Helen Bui, Founder of Stash-it and former Head of Innovation Management at News Corp, shares how to champion and execute innovation initiatives at large organizations, and best practices for communicating with key stakeholders.
Carie Davis, Partner at Your Ideas Are Terrible and former Global Director of Innovation at Coca Cola, tells us why employee excitement from innovation workshops wears off and how large organizations can rethink incentive structures.
Scarlett Sieber, Senior Vice President of Open Innovation at BBVA, shares how diversity can help product teams, what organizations can do to attract diverse talent, and what men can do to move the conversation forward.
Swapnil Parikh, a monetization product manager at Tumblr, illustrates how monetization is at the intersection of sales and user experience. He shares what a day in his life is like and why cracking the code of the native experience is the key to revenue.