Naira Musallam and Tim Lawton from Frontier7 discuss the role of statistical significance in product management, data analysis, and the viability of traditional market research.
- Why does Naira think data is a blessing and a curse? (4:16)
- What is the difference between statistical significance and meaningful results? (11:27)
- Does Tim think there is value in interviewing just a few users? (25:59)