Hiring is Product Management

Will Cole, Director of Product at Stack Exchange, illustrates how to transition from a company that goes out to find talent into a company that attracts talent, how to source and screen innovative product people, and how to build rapport with engineers.


  • How can companies recruit the most innovative product people? (4:21)
  • How can product managers build rapport with engineers? (9:37)
  • How do you write a great job description? (11:25)
  • What are the best questions to ask during interviews? (13:50)

Will Cole

Director of Product at Stack Exchange

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