Keeping Business In Mind is Product Management

Jesus Ramirez, VP of Product at Tallwave, discusses what he believes are the most overlooked aspects of product management: design, branding, and user acquisition.

(5:40) What has changed in product management since Jesus started? What skills are becoming more important?
(8:38) What are some of the considerations often overlooked when building digital products?
(14:28) What companies does Jesus look to for inspiration when it comes to baking acquisition and branding into a product?
(16:01) What advice does Jesus give for iterating based on customer feedback?

What Jesus is reading
Good to Great and the Social Sectors by Jim Collins
Essentialism: The Disciplined Pursuit of Less by Greg McKeown